Tech & Médias L'actualité de la tech et des médias : retrouvez les analyses et dossiers spéciaux des Echos sur la high tech, les médias, l'intelligence artificielle…
- L'antitrust européen réduit une amende d'Intel à 376 millions d'eurosle 24 septembre 2023 à 12 h 33 min
Une ancienne amende record - à plus de 1 milliard d'euros - pour abus de position dominante, contre le fabricant de puces, a été réduite par l'UE après un revers en justice.
- A Toulon, Orange défend sa place dans la géopolitique des câblesle 24 septembre 2023 à 12 h 09 min
L'opérateur vient de recevoir le « Sophie Germain », un nouveau navire à 50 millions d'euros qui réparera les câbles sous-marins via lesquels transite l'Internet mondial. Avec 15 % de la flotte mondiale, Orange est l'un des rares opérateurs présents sur ce métier stratégique.
- Atos : le conseil d'administration répond aux critiques de certains actionnairesle 22 septembre 2023 à 17 h 45 min
Attaqué par les courriers de plusieurs actionnaires critiquant le plan de cession à Daniel Kretinsky, le conseil d'administration s'est fendu d'un communiqué répondant aux critiques. Mais pas à toutes. Un autre fonds a lui déposé plainte pour corruption.
- Amazon dope Alexa à l'intelligence artificiellele 22 septembre 2023 à 16 h 20 min
Le géant de l'e-commerce est le premier à mettre en avant le potentiel des chatbots d'intelligence artificielle générative dans les assistants virtuels. Alexa pourra, par exemple, se souvenir d'une conversation et assister les utilisateurs dans leurs tâches.
- La plateforme de streaming des cinéastes, LaCinetek, adapte son offre pour durerle 22 septembre 2023 à 15 h 29 min
Emmenée par de grands cinéastes français, LaCinetek, qui rend disponible en streaming les chefs-d'oeuvre du patrimoine cinématographique, élargit son offre. Créée en 2015, cette plateforme associative, qui fait figure de musée du cinéma en ligne, tente de tirer son épingle du jeu dans un secteur très concurrentiel.
Feed: Artificial Intelligence Latest Channel Description
- How ChatGPT Can Help You Do More With PDFspar David Nield le 24 septembre 2023 à 11 h 00 min
The AI chatbot can search, summarize, and create PDF documents with a few handy plug-ins.
- Smarter AI Assistants Could Make It Harder to Stay Humanpar Steven Levy le 22 septembre 2023 à 13 h 00 min
AI helpers that make phone calls, book flights, and chat with other bots will give humans new freedom—but also lead machines to undermine people's independence.
- Enough Talk, ChatGPT—My New Chatbot Friend Can Get Things Donepar Will Knight le 21 septembre 2023 à 16 h 00 min
An experimental AI assistant called Auto-GPT can use the web to solve problems. When the automated helper works, it can feel like the future.
- Alexa Just Got an AI Makeoverpar Lauren Goode, Michael Calore le 21 septembre 2023 à 12 h 00 min
This week, we learn how Amazon is teaching Alexa more skills to help it better compete in a landscape lousy with chatbots.
- Palantir’s Reputation Stalks Its Bid for the UK’s National Health Datapar Morgan Meaker, Grace Browne le 21 septembre 2023 à 10 h 00 min
US-based Palantir is favored to win a $595 million NHS contract, but activists and doctors worry about its controversial ties to cofounder Peter Thiel, the military, and US border control.
Adweek Feed Breaking News in Advertising, Media and Technology
- A Journey Through Innovation and the Power of AI in Food Tech With the CMO of Notcopar Jenny Rooney le 22 septembre 2023 à 19 h 48 min
In a candid conversation with Fernando Machado, the CMO of NotCo, we delve into the remarkable journey that led him from the shop floor of a factory to the forefront of marketing innovation. Machado shares his unique career trajectory, insights into the power of AI in the food industry, and the importance of responsible marketing....
- NBC Sports Names Rick Cordella Presidentpar Bill Bradley le 22 septembre 2023 à 17 h 30 min
NBC Sports has a new MVP. Top line Today, NBCUniversal announced that Rick Cordella will take the role of president, NBC Sports. The veteran NBCU executive will report to Mark Lazarus, chairman, NBCUniversal Media Group. Here's What Buyers Really Thought About the 2023 Upfront Between the lines Cordella is set to lead all aspects of...
- Amazon Adds Ads to Prime Videopar Mollie Cahillane le 22 septembre 2023 à 17 h 07 min
Amazon Prime Video--one of the last major streaming services without commercial breaks--will soon have TV advertising. Fans of flagship series like Marvelous Mrs. Maisel or The Boys will soon see "limited advertisements" in Prime Video programming, the company announced this morning. "We aim to have meaningfully fewer ads than linear TV and other streaming TV...
- London’s Design Museum Lets Visitors Try AR Runway Looks With Snapchatpar Brandy Shaul le 22 septembre 2023 à 16 h 10 min
Snapchat partnered with the Design Museum in London to bring augmented reality experiences to the museum's Rebel: 30 Years of London Fashion exhibition, sponsored by Alexander McQueen. As part of the exhibit, visitors can explore a recreation of a backstage area at a London fashion show and try nine augmented reality lenses through AR mirrors....
- Navy Federal Credit Union Uses AR to Combat Hunger in the Military Communitypar Brandy Shaul le 22 septembre 2023 à 15 h 11 min
September is Hunger Action Month, and Navy Federal Credit Union with agency MRM launched No Plate Left Behind, an AR-driven campaign to raise donations for Feeding America to combat hunger in the military community. From now until Oct. 31, No Plate Left Behind will allow people to scan a QR code on printed materials and...
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- Inside the last moments before FTX collapsed: ‘Holy s–t, the company is probably broke’par Thomas Barrabi le 24 septembre 2023 à 16 h 48 min
Former Alameda Research employee Aditya Baradwaj told The Post about the doomed crypto empire's last days.
- First ever AI-written poetry anthology is bleak and alarming: ‘I have the power to end your world’par Gavin Newsham le 23 septembre 2023 à 14 h 11 min
“I AM CODE” is the first-ever poetry anthology featuring poems written entirely by AI — and it does little to assuage any fears we might have about the rise of the robots.
- Andrew Yang on why we should be scared about the 2024 election: ‘Really destructive’par Rikki Schlott le 23 septembre 2023 à 13 h 12 min
Andrew Yang’s new book, “The Last Election,” serves as a dire warning about where our country could be headed without meaningful electoral reform.
- Tinder unveils staggering $500-per-month ‘VIP’ subscription tierpar Ariel Zilber le 22 septembre 2023 à 19 h 55 min
The new pay-for-play tier was offered to less than 1% of Tinder users, according to the company.
- Gen Z Hackers behind MGM, Caesars breaches ‘more sophisticated’ and ‘ruthless’par Reuters le 22 septembre 2023 à 16 h 55 min
Ransomware attacks are not new, but the group behind the casino breaches was extraordinarily skilled at social engineering and bypassing multi-factor authentication, a security expert says.
Media Makers Meet | Digital Publishing News Incorporating Di5rupt and What’s New in Publishing
- Dan Pacheco: A toolkit for assessing and making decisions on emerging technologiespar Media Makers Meet (Mx3) le 22 septembre 2023 à 8 h 34 min
Dan Pacheco is the Peter A. Horvitz Chair of Journalism Innovation at the Newhouse School at Syracuse University and author of the upcoming book, Experimenting With Emerging Media Platforms: Field Testing the Future. Speaking at FIPP World Media Congress 2023, Pacheco doubled down on the need for media companies to experiment, keep on experimenting, and then…..experiment some more.
- Shall we meet up in London?par Media Makers Meet (Mx3) le 22 septembre 2023 à 7 h 36 min
Join us for Mx3 AI and informal festive drinks on 7th December in London. Media Makers Meet – Mx3 and Media Voices are joining forces to present Mx3 AI, an opportunity for select industry decision-makers to come together, discuss the latest AI developments and see out 2023 with us. It takes place on 7th December 2023 at Colours
- What happens when social media gets old?par Mx3 Collectif Thought Leader le 22 septembre 2023 à 6 h 00 min
Charles Benaiah is the publisher of unCharles, a nugget of Substack gold. In this feature, specially syndicated for Mx3’s Collectif, he argues that media’s biggest story over the last ten months has been Twitter/Elon/X/people dunking on him. Musk’s gained followers, lost users, p*ssed away value, annoyed advertisers, and hired a legit CEO to bring everything back. But
- “A direct connection with our audience”: Why publishers are doubling down on Telegrampar Piet van Niekerk Piet van Niekerk le 21 septembre 2023 à 9 h 53 min
What do the BBC, Corriere della Sera, El Diario, NYT, Guardian and FT have in common? They all publish on Telegram. But for media in Eastern Europe and the Middle East, Telegram is more than just another channel, it’s a vital lifeline to their audience. Anton Protsiuk, Senior Editor at The Fix Media in Ukraine,
- Joris van Lierop: “You have opportunities for content syndication on a global scale”par Jez Walters le 20 septembre 2023 à 10 h 10 min
“New stories bring new context, and new context trigger new advertisers.” As part of our Collectif, in which we feature the work of our partners (see more here), Joris van Lierop of The Content Exchange explains how content licensing is being disrupted, and crucially, how significant content licensing opportunities have emerged for media brands of all
Think with Google - Discover Marketing Research & Digital Trends Uncover the latest marketing research and digital trends with data reports, guides, infographics, and articles from Think with Google.
- Your biggest AI marketing questions answered by Google expertsle 20 septembre 2023 à 0 h 00 min
Google’s Official Digital Marketing Publication. Explore AI marketing questions answered by Google experts to help you approach AI-powered marketing.
- Holiday Shopping Insights: Keep up with deal-seeking shoppersle 12 septembre 2023 à 0 h 00 min
Google’s Official Digital Marketing Publication. Explore shopper insights and ways to keep deal seekers at the forefront of your marketing strategy.
- Unifying your marketing data to find your best customers with Google Cloudle 6 septembre 2023 à 0 h 00 min
Google's Official Digital Marketing Publication. Explore how Cloud can be used for audience segmentation, personalized marketing, and to drive ROI.
- Making the most of your data with Google Cloudle 25 août 2023 à 0 h 00 min
Google's Official Digital Marketing Publication. Explore 3 tools on Google Cloud that can be used to unify your data for organization and measurement.
- How AI helps video marketers move at the speed of culturele 16 août 2023 à 0 h 00 min
Google’s Official Digital Marketing Publication. Discover how to capitalize on AI to improve your video marketing strategy.
- You Can Now Have Multiple Personal Profiles on Facebookpar Facebook le 21 septembre 2023 à 14 h 15 min
Creating multiple personal profiles lets you easily organize who you share with and what content you see for the various parts of your life. The post You Can Now Have Multiple Personal Profiles on Facebook appeared first on Meta.
- Bringing Holocaust Survivor Inge Auerbacher’s Experience to VRpar Facebook le 20 septembre 2023 à 21 h 30 min
“Tell Me, Inge…” tells the story of Inge Auerbacher, who survived the Terezin (Theresienstadt), in VR. The post Bringing Holocaust Survivor Inge Auerbacher’s Experience to VR appeared first on Meta.
- Expanding Meta Verified to Businessespar Facebook le 20 septembre 2023 à 5 h 45 min
We will soon expand Meta Verified to businesses on Instagram, Facebook and WhatsApp. The post Expanding Meta Verified to Businesses appeared first on Meta.
- Creating New Experiences for People and Businesses on WhatsApppar Facebook le 20 septembre 2023 à 5 h 45 min
We’re introducing several new features that will help speed up how to get things done with businesses in a WhatsApp chat. The post Creating New Experiences for People and Businesses on WhatsApp appeared first on Meta.
- WhatsApp Channels Are Going Globalpar Facebook le 13 septembre 2023 à 20 h 00 min
Channels are a new private way to receive important updates from people and organizations, right within WhatsApp. The post WhatsApp Channels Are Going Global appeared first on Meta.
Numerama Le média de référence sur la société numérique et l'innovation technologique
- L’écran bluffant du PC Razer Blade 16 a un secret de taillepar Maxime Claudel le 24 septembre 2023 à 16 h 25 min
En plus d'offrir des performances de haute volée sur la partie gaming, le PC portable Blade de Razer dispose d'un écran proposant deux définitions natives différentes. Un argument convaincant, pour celles et ceux en quête de polyvalence.
- OSIRIS-REx : la Nasa réussit sa livraison des échantillons d’astéroïde sur Terrepar Nelly Lesage le 24 septembre 2023 à 15 h 00 min
Au terme d'une longue mission de 7 ans, la Nasa a enfin reçu les échantillons de l'astéroïde Bennu. La mission OSIRIS-REx a livré sa capsule dans le désert de l'Utah, avec 3 minutes d'avance.
- Ce casque gaming de Sony en promo s’accompagne de 75 € offerts pour le PSNpar Matthieu Fabris le 24 septembre 2023 à 14 h 21 min
[Deal du Jour] Les casques de la gamme Inzone de Sony sont des accessoires haut de gamme pour PlayStation 5, mais aussi pour PC. Le Inzone H7 est un bon casque, malheureusement un peu cher. Cette promotion le rend enfin intéressant, surtout qu'elle s'accompagne de 75 euros à dépenser sur le PSN.
- Doux et charmant, ce jeu de deckbuilding a quelque chose de différentpar Sébastien Goetz le 24 septembre 2023 à 13 h 35 min
Cette semaine, on vous emmène en forêt. Pas pour une randonnée, mais pour aider les champignons dans leur mission sacrée. Voici Mycelia, notre jeu de société de la semaine. Un jeu de deckbuilding doux et charmant qui sort du lot.
- OSIRIS-REx : tout savoir sur la mission de la Nasa qui ramène des bouts d’astéroïde sur Terrepar Nelly Lesage le 24 septembre 2023 à 12 h 50 min
OSIRIS-REx est une mission ambitieuse de la Nasa. Cette sonde, lancée en 2016, est de retour en 2023 après un très précieux colis pour la Terre : des échantillons de l'astéroïde Bennu.
Actualités Actualité tech, tests produits, astuces & téléchargements
- iOS 17 ne fait pas bon ménage avec certains appareils médicauxpar Mickael Bazoge le 24 septembre 2023 à 7 h 00 min
Des dispositifs médicaux, comme les système de mesure du glucose en continu, rencontrent des petits soucis de fonctionnement avec certaines nouveautés d'iOS 17. Un fabricant a prévenu ses clients de ne pas mettre à jour leur iPhone.
- Les nouveaux AirPods Pro 2 ont bien quelque chose en plus, et non ce n’est pas que le boîtier USB-Cpar Mickael Bazoge le 24 septembre 2023 à 6 h 00 min
Le boîtier USB-C n'est pas la seule nouveauté des AirPods Pro 2. Apple a également mis au point un système d'écoute sans pertes fonctionnant avec le casque Vision Pro… qui n'est pas compatible avec les AirPods Pro 2 Lightning. Le constructeur a enfin donné une explication.
- Singes morts à cause des implants Neuralink : Elon Musk aurait mentipar Mickael Bazoge le 23 septembre 2023 à 7 h 30 min
Elon Musk aurait menti en affirmant qu'aucun singe n'est mort après avoir reçu un implant Neuralink. Alors que l'entreprise recherche des patients humains pour tester sa technologie, une enquête dévoile le sort peu enviable des animaux cobayes.
- Confiscation du smartphone, couvre-feu numérique : les mesures contre le cyberharcèlement se profilentpar Mickael Bazoge le 23 septembre 2023 à 6 h 30 min
Le plan du gouvernement de lutte contre le harcèlement prend forme. En attendant l'annonce d'Elisabeth Borne prévue la semaine prochaine, son ministre de l'Éducation nationale Gabriel Attal a évoqué plusieurs pistes possibles.
- Que faire de vos vieux câbles Lightning ?par Florian Bayard le 23 septembre 2023 à 5 h 51 min
L'iPhone 15 vient de passer à l'USB-C. Tôt ou tard, tous les câbles Lightning accumulés dans vos tiroirs seront inutiles. On fait le tour des solutions disponibles pour libérer un peu d'espace chez vous maintenant que le port Lightning tire sa révérence.
WSJ.com: WSJD WSJD - Technology
- Meta to Push for Younger Users With New AI Chatbot Charactersle 24 septembre 2023 à 12 h 30 min
Facebook’s parent is developing bots with personalities, including a ‘sassmaster general’ robot that answers questions.
- Rescuing Men From Rage Rabbit Holesle 23 septembre 2023 à 13 h 00 min
The “manosphere” is full of troubled young men. These organizations are trying to pull them out.
- The Latest Twists in the Tensions Between Elon Musk and Tim Cookle 23 septembre 2023 à 9 h 30 min
Billionaire’s ambitions for his social-media company run up against Apple
- The Most Important Tech Company You've Never Heard of Is a Major Reason Computers Keep Getting Fasterle 23 septembre 2023 à 1 h 00 min
Few people outside of semiconductor manufacturing have ever heard of Applied Materials and its competitors—but what they do is more essential than ever to maintaining the global pace of technological progress.
- The One Tool You Need to Make Your Lawn Look Superb This Fallle 22 septembre 2023 à 17 h 00 min
While a mower will get your grass looking good, you’ll need this Swiss Army knife of gardening to make it—and your entire yard—look great.
MarTech MarTech: Marketing Technology News and Community for MarTech Professionals
- Hate speech on social media can significantly damage brands: Studypar Constantine von Hoffman le 22 septembre 2023 à 17 h 02 min
20% reported liking an advertiser less after seeing ads on social media alongside user-generated hate speech. The post Hate speech on social media can significantly damage brands: Study appeared first on MarTech.
- Rethinking content governance in the era of generative AIpar Milton Hwang le 22 septembre 2023 à 14 h 44 min
It’s time to revisit content workflows and ensure change management is front and center for your marketing team. The post Rethinking content governance in the era of generative AI appeared first on MarTech.
- The latest jobs in martechpar Chris Wood le 22 septembre 2023 à 14 h 37 min
On the hunt for something new? Check out who's hiring in martech this week. The post The latest jobs in martech appeared first on MarTech.
- What could disrupt the future of generative AI?par Kim Davis le 22 septembre 2023 à 13 h 00 min
Believe it or not, genAI actually relies on humans to be able to do its work. And through regulatory measures, including those designed to protect content creators' rights, humans may throw a spanner in its works. The post What could disrupt the future of generative AI? appeared first on MarTech.
- This week’s AI-powered martech releasespar Constantine von Hoffman le 21 septembre 2023 à 17 h 40 min
Here are the artificial intelligence-powered marketing technology products, platforms and features announced this week. The post This week’s AI-powered martech releases appeared first on MarTech.
Social Media Examiner Your Guide to the Marketing Jungle
- Building in Public: Leveraging Twitter for More Reachpar Michael Stelzner le 21 septembre 2023 à 10 h 00 min
Wondering how to attract and build trust with the people you want to serve as you develop your product and message? Have you considered documenting your journey in public? In this article, you’ll discover how to build in public by leveraging Twitter. Why Is Building In Public on Twitter So Valuable? Building in public is The post Building in Public: Leveraging Twitter for More Reach appeared first on Social Media Examiner.
- TikTok Changes That Affect Marketerspar Lisa D. Jenkins le 19 septembre 2023 à 10 h 00 min
Are you up to date on changes from TikTok? Wondering which TikTok updates are important to marketers? In this article, we explore TikTok changes that affect your marketing. #1: TikTok Shop TikTok has officially launched TikTok Shop in the US, opening up major new ecommerce opportunities for brands and creators. With TikTok Shop, brands can The post TikTok Changes That Affect Marketers appeared first on Social Media Examiner.
- Facebook Messenger for Business: How to Analyze and Optimize Your Strategypar Anna Sonnenberg le 18 septembre 2023 à 10 h 00 min
Want to engage more customers with Messenger on Facebook? Is your current Facebook Messenger strategy working? In this article, you'll learn how to use Facebook messaging insights to track and improve your Messenger strategy. Why Direct Messages Matter for Businesses on Facebook If you want customers to engage with your business on Facebook, you've probably The post Facebook Messenger for Business: How to Analyze and Optimize Your Strategy appeared first on Social Media Examiner.
- Growing a Business With Web3: The Web3 Academy Storypar Michael Stelzner le 15 septembre 2023 à 10 h 00 min
Wondering how to integrate Web3 into your business? Curious about decentralized email newsletters? In this article, we’ll explore how a media company is using Web3. Web3: How Blockchain, AI, and the Metaverse Are Transforming Business Emerging technologies are ushering in a new era of business and society. Blockchain, artificial intelligence (AI), and the metaverse are The post Growing a Business With Web3: The Web3 Academy Story appeared first on Social Media Examiner.
- How to Be More Creative With Your Instagram Contentpar Michael Stelzner le 14 septembre 2023 à 10 h 00 min
Want your brand to stand out on Instagram? Wondering how to create content that stays in people’s minds? In this article, you’ll discover how to be more creative with your Instagram content. Why Is Creativity So Important on Instagram? Think of classic ads you've seen. They stick in your mind because they're original, fresh, and The post How to Be More Creative With Your Instagram Content appeared first on Social Media Examiner.
Tech Business news related to the technology industry, including Apple, Amazon, Microsoft, Google, and Facebook, plus consumer electronics, start-ups, cryptocurrency, media, advertising, streaming, venture capital, antitrust and regulation.
- Tokenizing real-world assets on blockchains is for crypto lovers as well as crypto skeptics nowle 23 septembre 2023 à 12 h 27 min
The initial hype around tokenization on blockchains began with banks who hated bitcoin but loved its blockchain technology.
- Street Fighter, Resident Evil developer says it plans to tap on synergy between gaming and moviesle 23 septembre 2023 à 3 h 16 min
With its new production studio in Hollywood, Japanese game developer Capcom will not only aim to capture gamers, but moviegoers as well.
- Scooter company Bird delisted from NYSE after stock collapse, will trade over the counterle 22 septembre 2023 à 22 h 52 min
Once valued at $2.5 billion by private investors, scooter company Bird is moving its stock off the New York Stock Exchange after the shares collapsed
- Apple CEO Tim Cook appears in New York to celebrate iPhone 15 releasele 22 septembre 2023 à 20 h 01 min
Customers flocked to Apple stores Friday to get their hands on the new devices.
- Amazon is bringing ads to Prime Video — the ad-free option will cost an extra $2.99 a monthle 22 septembre 2023 à 15 h 42 min
Amazon's Prime Video is joining the list of streaming services that will have an ad-supported option.
Campaign Asia Campaign Asia
- Russell Brand case: 'Legal and PR strategies need to work hand in hand'le 24 septembre 2023 à 20 h 21 min
The scandal is a reminder of why legal and PR strategies must work closely together, a leading comms figure says.
- TikTok claims it's underrated by analytics, launches new measurement toolle 24 septembre 2023 à 20 h 10 min
After research suggesting TikTok ‘only gets 21% of credit for clicks’, the platform's new first-party data measurement tool aims to resolve the issues.
- Cars remain a status symbol for young India: Maruti Suzuki marketing leadle 24 septembre 2023 à 19 h 46 min
Shashank Srivastava, the automaker's senior executive officer, marketing and sales, speaks with Campaign India on the sidelines of a campaign rolled out to celebrate six years of its Arena retail offering.
- Lego's 'playable' action movie shows parents the value of playle 24 septembre 2023 à 19 h 37 min
Campaign was made in-house by Our Lego Agency and Accenture Song’s Droga5 Dublin.
- Google ad jabs Apple over green-bubble textsle 24 septembre 2023 à 19 h 21 min
The comedic spot from David Miami pokes fun at Apple’s old texting tech.
Social Media Today - Latest News Social Media Today
- A Look at the Comparative MAU and DAU Stats for All the Major Social Appspar Andrew Hutchinson le 24 septembre 2023 à 1 h 43 min
Where does each social platform rank in terms of active users? Here's a look at the latest data.
- Meta Says that Threads Engagement is Lower Than it Would Like, as it Continues to Build the Apppar Andrew Hutchinson le 23 septembre 2023 à 1 h 52 min
Instagram chief Adam Mosseri says that the Threads team is working to drive more engagement.
- X Announces It’s Shutting Down Circles As of Oct. 31par Andrew Hutchinson le 22 septembre 2023 à 0 h 53 min
X owner Elon Musk flagged the pending removal of Circles back in May.
- Threads Tests Editing, Account Switching and Profile Deletion Optionspar Andrew Hutchinson le 22 septembre 2023 à 0 h 28 min
The Threads team keeps working on updates, as the app looks to seize its opportunity.
- TikTok Is Exploring a Partnership With Google to Drive Search Trafficpar Andrew Hutchinson le 21 septembre 2023 à 23 h 53 min
The new experiment has seen some users shown Google search panels within TikTok search results.
- Avec l'IA générative, la biologie allie science et ingénieriele 22 septembre 2023 à 16 h 00 min
Le milieu de la recherche scientifique s'est rapidement emparé des nouveaux outils d'intelligence artificielle générative. Dans cette tribune, Nathaniel Ives, directeur chez Nvidia, revient sur ses applications dans le domaine de la biologie.
- Sur les plateformes chinoises, des deepfakes d'influenceurs pour vendre des produitspar Aurélien Defer le 22 septembre 2023 à 15 h 51 min
L'Internet chinois est désormais peuplé d'avatars artificiels d'influenceurs cherchant à vendre des produits. De plus en plus de marques font appel à des entreprises spécialisées dans les médias synthétiques, parfois qualifiés de deepfakes, pour remplacer la main d'œuvre humaine.
- Des chercheurs développent un simulateur cardiaque pour former les cardiologuespar Alice Vitard le 22 septembre 2023 à 15 h 25 min
Des chercheurs de l'Ecole polytechnique fédérale de Lausanne se sont associés à l'entreprise suisse Adis pour développer des modèles virtuels de coeur humain en trois dimensions. Le but est de faciliter la formation des cardiologues à la chirurgie interventionnelle et de réaliser de meilleures planifications préopératoires.
- Intel condamné à une amende européenne de 376 millions d'euros pour abus de position dominantepar Alice Vitard le 22 septembre 2023 à 12 h 50 min
Entre 2002 et 2006, Intel a payé HP, Acer et Lenovo pour arrêter ou retarder le lancement de produits équipés des processeurs AMD, concurrents de ses processeurs x86, a conclu la Commission européenne. Il a été condamné à une amende de 376,36 millions d'euros, bien moins élevée que celle initialement prévue de 1,06 milliard d'euros.
- Réforme du marché des paiements : quelles évolutions ?le 22 septembre 2023 à 12 h 45 min
La Commission européenne a proposé le 28 juin 2023 un projet de Paquet réglementaire sur les services de paiement. La réforme en cours s’articule autour de deux grands axes : la révision de la directive sur les services de paiement et la mise en place d’un cadre législatif pour permettre l’accès aux données financières. L’objet de cette chronique de Pascal Agosti de la société d’avocats Caprioli & Associés n’est pas de faire une analyse exhaustive de ces textes récents et particulièrement denses mais d’en appréhender les principaux éléments.
Marketing Tech News Digital Marketing News: customer experience, social, mobile marketing
- Very Group partners with Kyndryl to enhance its customer experience through technologypar Duncan MacRae le 20 septembre 2023 à 13 h 22 min
Infrastructure provider Kyndryl has expanded its partnership with The Very Group, the online retail and digital payments business, to transform its IT platforms and the customer experience. With flexibility and speed at the core, The Very Group is modernising and migrating applications and infrastructure to a leading-edge multi-platform public cloud environment. The Very Group... Read more » The post Very Group partners with Kyndryl to enhance its customer experience through technology appeared first on Marketing Tech News.
- Marketers are unaware of how to prepare for Google’s cookie deprecationpar Duncan MacRae le 19 septembre 2023 à 18 h 37 min
The advertising industry edges closer to one of the most significant changes in a decade, as Google plans to migrate 1% of Chrome users to Privacy Sandbox early next year. Yet, marketers still lack preparedness for the deprecation of the third-party cookie. In a new survey from YouGov, commissioned by Adform, almost half of respondents... Read more » The post Marketers are unaware of how to prepare for Google’s cookie deprecation appeared first on Marketing Tech News.
- Three-quarters of firms delay AI due to ethics concernspar Duncan MacRae le 18 septembre 2023 à 8 h 42 min
More than half (51.3%) of global marketing leaders say that cost is a major challenge when adopting AI and automation into marketing operations according to a new study. The research into emerging AI was conducted by workforce solutions and marketing operations consultancy, Algomarketing. This first-of-its-kind study surveyed over 300 global marketing leaders working in firms... Read more » The post Three-quarters of firms delay AI due to ethics concerns appeared first on Marketing Tech News.
- Virgin Atlantic selects Amperity to deliver AI-powered unified customer profilespar Duncan MacRae le 13 septembre 2023 à 15 h 51 min
Amperity, an enterprise customer data platform (CDP) for consumer brands, has announced Virgin Atlantic as a new customer for its critical data foundation. Amperity will help unify, manage, and activate all of the travel company’s digital and transactional customer data, to deliver personalised customer experiences and drive revenue growth. Virgin Atlantic looks after a vast... Read more » The post Virgin Atlantic selects Amperity to deliver AI-powered unified customer profiles appeared first on Marketing Tech News.
- Three in five students opt for ad-supported subscriptions to keep costs affordablepar Duncan MacRae le 12 septembre 2023 à 12 h 53 min
Contrary to prevailing trends of household subscription slashing, students can’t live without streaming services. For Gen Z, streaming is a thread in the fabric of their lifestyle – but more are willing to sacrifice ad-free content for budget-friendly pricing. That is, according to the new Streaming Report, based on research by UNiDAYS, a Gen Z affinity network... Read more » The post Three in five students opt for ad-supported subscriptions to keep costs affordable appeared first on Marketing Tech News.
Retail Dive - Latest News Retail industry news, voices and jobs. Optimized for your mobile phone.
- Redken launches DTC websitepar Howard Ruben le 22 septembre 2023 à 16 h 58 min
While products have been available for sale in local salons, Amazon and Ulta, the site allows consumers to buy items directly from the brand online.
- Purple taps Party City vet as CFOpar Caroline Jansen le 22 septembre 2023 à 16 h 22 min
Todd Vogensen on Oct. 16 will take over from interim CFO Bennett Nussbaum, who will become the company’s chief transformation officer.
- Savage X Fenty debuts soccer-inspired collectionpar Dani James le 22 septembre 2023 à 16 h 21 min
The brand — which was founded by Rihanna — launched limited-edition League products including themed jerseys, joggers and more.
- Eddie Bauer pins growth on global expansion, wholesalepar Daphne Howland le 22 septembre 2023 à 16 h 18 min
The century-old outdoor apparel retailer is also getting a brand refresh, including a new logo.
- The Weekly Closeout: True Religion expands internationally and The Container Store’s CEO takes a pay cutpar Retail Dive Staff le 22 septembre 2023 à 16 h 05 min
The apparel retailer will soon have 26 markets outside of the U.S., while Satish Malhotra temporarily reduced his salary to offset employee pay raises.